PR Campaigns

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Social Media Playbook

Social Media Playbook created for USA Gymnastics. This is a comprehensive social media plan detailing how to best showcase the USA Gymnastics to its target audience.


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Ever & Ever

ISC 491: Campaigns is the senior capstone class for Integrated Strategic Communications students. Our client was Ever & Ever Water, who wanted to work with us to engage a new audience for it’s Still Water. After a thorough situational analysis, I devised a campaign to better promote the Ever & Ever brand.